Updated
Updated · Fox News · Jul 2
Ottawa Senators Offer 40% Off Brady Tkachuk Jersey Swaps After 8-Season Exit
Updated
Updated · Fox News · Jul 2

Ottawa Senators Offer 40% Off Brady Tkachuk Jersey Swaps After 8-Season Exit

2 articles · Updated · Fox News · Jul 2

Summary

  • Ottawa launched a "Chuk Out The Old Jersey" promotion that gives fans 40% off new merchandise when they bring in officially licensed Brady Tkachuk jerseys at the Canadian Tire Centre team store.
  • The offer is narrowly limited to Fanatics-branded jerseys, which only began with the 2024-25 season, excluding many Adidas Tkachuk sweaters bought during most of his eight seasons in Ottawa.
  • The program follows Tkachuk's move to the Florida Panthers, a departure that has left many Senators fans eager to replace his gear rather than keep wearing it.
  • Ottawa was otherwise relatively quiet on the opening day of free agency, extending Nick Cousins for 2 years and signing former Flyers goalie Sam Ersson to a 2-year deal.

Insights

Is Ottawa's controversial jersey exchange risking the fan loyalty needed to survive a rebuild after trading its captain?
Why do some NHL teams offer free jersey swaps while others charge fans to replace a traded player’s gear?
Is signing a statistically challenged goalie a savvy gamble or the Senators' biggest offseason mistake?