Lachlan Murdoch Strikes $22 Billion Roku Deal as Fox Pushes Deeper Into 100 Million-Viewer Streaming
Updated
Updated · Los Angeles Times · Jul 2
Lachlan Murdoch Strikes $22 Billion Roku Deal as Fox Pushes Deeper Into 100 Million-Viewer Streaming
3 articles · Updated · Los Angeles Times · Jul 2
Summary
$22 billion is the price Lachlan Murdoch agreed to pay for Roku, a move he called “a defining moment for Fox” as he remakes the company around streaming.
100 million viewers give Fox a far larger digital footprint by combining Roku’s platform with Murdoch family assets that already include Fox Sports, Fox News, broadcast stations and the Fox network.
Fox had already been building that strategy through Tubi and newer Fox News, weather and Fox One streaming products after the 2019 Disney sale stripped out its film and TV studios, Hulu and cable entertainment channels.
The deal lands as legacy media groups scramble for scale against Netflix, Amazon, Apple and YouTube, underscoring how control of streaming distribution has become central to media power.
After unwinding its biggest media bet, is Comcast setting up NBCUniversal to be a nimble predator or the next major takeover target?
With tech billionaires buying Hollywood, can a standalone NBCUniversal win the costly war for live sports rights against new mega-streamers?
Fox’s $22 Billion Acquisition of Roku: How the Deal Will Reshape Streaming, Advertising, and Media Power in 2027
Overview
In 2026, Fox announced its proposed $22 billion acquisition of Roku, with both companies’ boards approving the deal and aiming to close in early 2027. This move marks Fox’s biggest step into streaming, as it seeks to adapt to the changing TV landscape. Roku’s founder, Anthony Wood, will stay on in a leadership role and join Fox’s board, ensuring Roku’s vision remains part of the new company. The deal signals a period of integration and regulatory review, with Fox aiming to combine its content strength with Roku’s popular streaming platform to shape the future of digital television.