Updated
Updated · Daily Star · Jul 1
Kim Kardashian Promotes $58 SKIMS Micro Lingerie Line in New Instagram Shoot
Updated
Updated · Daily Star · Jul 1

Kim Kardashian Promotes $58 SKIMS Micro Lingerie Line in New Instagram Shoot

3 articles · Updated · Daily Star · Jul 1

Summary

  • Kim Kardashian, 45, posted a new Instagram shoot modeling SKIMS “micro” bras and matching bottoms, highlighting leopard-print and hot-pink sets priced at $58.
  • The campaign centers on her caption, “SKIMS micro fits everybody,” as she continues using her own social media presence to market the underwear brand’s latest range.
  • Indiana photographed the images, which showed Kardashian in mirror shots and close-up poses designed to spotlight the barely-there fit of the collection.
  • SKIMS has also tapped other celebrities for recent promotions, including Will Ferrell for menswear and Hailey Bieber for the Everyday Cotton lingerie line.

Insights

Can Kim Kardashian's $5 billion SKIMS empire sustain its momentum beyond her personal fame?
With its planned 2025 IPO now in the past, what is the next strategic financial move for the SKIMS empire?