Australia Sues Amazon Over Prime Video Ads, Alleging 2024 Contract Breaches
Updated
Updated · Bloomberg · Jun 29
Australia Sues Amazon Over Prime Video Ads, Alleging 2024 Contract Breaches
3 articles · Updated · Bloomberg · Jun 29
Summary
Australia’s consumer watchdog has launched Federal Court proceedings against Amazon, accusing it of unlawfully adding ads to Prime Video and making existing subscribers pay more to remove them.
The ACCC alleges Amazon breached consumer law by inserting unfair terms into Prime subscription contracts, then relying on those terms to roll out advertising on Prime Video in 2024.
The case targets how contract changes were applied to current Prime members, putting Amazon’s streaming pricing and ad practices under court scrutiny in Australia.