Updated
Updated · Bloomberg · Jun 29
White House Recruits 2 Veteran Trump Advisers for Midterm Push
Updated
Updated · Bloomberg · Jun 29

White House Recruits 2 Veteran Trump Advisers for Midterm Push

2 articles · Updated · Bloomberg · Jun 29

Summary

  • Two veteran Trump advisers are set to join the White House temporarily as President Donald Trump’s team tries to sharpen messaging and operations before the midterm elections.
  • Jason Miller, a former Trump campaign spokesman, would help manage communications strategy alongside Press Secretary Karoline Leavitt and Communications Director Steven Cheung, according to people familiar with the plan.
  • The move reflects rising political pressure on Republicans, who are heading into the midterms facing the prospect of losing control of Congress.
  • The staffing change signals the White House is leaning on Trump loyalists with campaign experience as it shifts from governing to election defense.

Insights

How will the White House's new app balance political messaging with cybersecurity risks?
How will veteran advisers reshape messaging around the administration's federal workforce reforms?
What new communication tactics will be used to address low economic approval ratings?