Ford Rehires 350 Veteran Engineers to Fix AI Quality Failures, Tops JD Power Survey
Updated
Updated · Bloomberg · Jun 25
Ford Rehires 350 Veteran Engineers to Fix AI Quality Failures, Tops JD Power Survey
2 articles · Updated · Bloomberg · Jun 25
Summary
Ford said it hired 350 veteran engineers over the past three years to tackle quality problems that had cost the automaker billions and to retrain younger staff.
Those “gray beard” hires were also used to reprogram AI and automated tools that Ford said were not robust enough to catch defects.
The effort helped lift Ford to the top spot among mainstream brands in JD Power’s latest Initial Quality Survey released Thursday.
The move marks a broader shift from relying on automated find-and-fix systems toward restoring institutional knowledge and preventing defects earlier in development.