Updated
Updated · ZDNet · Jun 23
Amazon Launches Prime Day With 50% Discounts as Rivals Match Deals Across Dozens of Categories
Updated
Updated · ZDNet · Jun 23

Amazon Launches Prime Day With 50% Discounts as Rivals Match Deals Across Dozens of Categories

3 articles · Updated · ZDNet · Jun 23

Summary

  • More than 50% discounts appeared across Amazon Prime Day categories including TVs, laptops, tablets, headphones and home goods, with ZDNET tracking live offers as the sale opened.
  • Amazon paired product markdowns with membership incentives, extending its Prime free trial to 3 months from 1 month—about $27 in savings—and adding a $20 Audible credit.
  • Big-ticket deals highlighted in the roundup included a Samsung OLED TV at $1,998 from $4,298, a Hisense U7 TV at $999 from $1,999, and several devices priced under $20.
  • Walmart, Best Buy, Target, Costco and Sam's Club were also running competing discounts, widening the early-summer sales push beyond Amazon's own storefront.

Insights

Amid a global chip crisis, how can retailers afford such deep discounts on the latest technology?
As inflation rises, are Prime Day's deals a consumer boon or a sign of economic distress?