Updated
Updated · The National Provisioner · Jun 22
49% of Consumers Track Beef Prices as 61% Cut Food Purchases
Updated
Updated · The National Provisioner · Jun 22

49% of Consumers Track Beef Prices as 61% Cut Food Purchases

1 articles · Updated · The National Provisioner · Jun 22

Summary

  • Relex’s survey of 1,000 US and UK consumers found 49% now watch beef prices as a cost-of-living gauge, underscoring how grocery inflation is shaping everyday spending decisions.
  • 61% said higher grocery prices have changed how much food they buy; 39% have reduced beef purchases and 46% have cut back on snacks and junk food.
  • 71% expect tariffs, geopolitical tensions and supply-chain disruptions to keep lifting everyday costs over the next six months, prompting 51% to stock up during promotions and 47% to switch to private-label goods.
  • 68% still say fresh groceries are worth paying more for, while 71% are cooking at home more often, showing consumers are trimming selectively rather than cutting spending evenly across categories.
  • 86% of organizations in Relex’s separate supply-chain report said tariffs and trade-policy changes are already affecting them, adding pressure on retailers and manufacturers to forecast demand at the category level.

Insights

With consumers cutting back on beef, is this a permanent dietary shift or just a temporary budget fix?
As fresh produce consumption hits a nine-year low, what is the hidden cost to public health?
As brand promotions fail, how are new value brands capturing loyalty without slashing prices?