Updated
Updated · 91mobiles · Jun 19
CMF by Nothing Cancels Phone 3 Pro in 2026 as Rs 18,999 Pricing Comes Under Pressure
Updated
Updated · 91mobiles · Jun 19

CMF by Nothing Cancels Phone 3 Pro in 2026 as Rs 18,999 Pricing Comes Under Pressure

3 articles · Updated · 91mobiles · Jun 19

Summary

  • CMF by Nothing said it will skip a smartphone launch in 2026, shelving the expected CMF Phone 3 Pro after months of speculation.
  • Rising memory and storage costs drove the decision, with co-founder Akis Evangelidis saying CMF could not deliver a meaningful upgrade without pushing the price materially higher.
  • The company said it had worked on a successor but chose delay over releasing an iterative device that could weaken CMF’s value-focused positioning.
  • CMF Phone 2 Pro launched in April 2025 at Rs 18,999, and industrywide component inflation has already forced brands in the value and mid-range segments to raise prices.
  • Nothing and CMF still plan several 2026 launches, including products in new categories, while recent Pokemon-themed teasers suggest another phone announcement may still be coming.

Insights

With CMF canceling its phone, how can smaller Android brands survive the AI-driven component price surge?
As the AI boom consumes essential memory chips, is the era of the affordable, high-spec smartphone officially over?