Midjourney Unveils 60-Second Full-Body Ultrasound Scanner as AI Startup Pivots to Health
Updated
Updated · Bloomberg · Jun 18
Midjourney Unveils 60-Second Full-Body Ultrasound Scanner as AI Startup Pivots to Health
2 articles · Updated · Bloomberg · Jun 18
Summary
Midjourney used a San Francisco event to launch the Midjourney Scanner, its first hardware product and an unexpected move into personal health and medical technology.
CEO David Holz described the device as a full-body ultrasound machine, saying no comparable product exists and claiming it outperforms MRI in several respects.
The scanner was developed with Butterfly Network and is aimed at preventive body-composition mapping, with Midjourney targeting MRI-like image quality from a 60-second scan.
Midjourney also plans a San Francisco spa built around the device, extending the company beyond AI image generation into medical hardware and services, with an opening expected by late 2027.
An AI firm is battling data lawsuits. Can it be trusted with a 3D scan of your entire body?
As lawsuits threaten its AI empire, is Midjourney's pivot to health tech a strategic escape or a desperate gamble?
Midjourney’s Ultrasonic CT Scanner and Spa: A $2,500 Preventive Health Bet Amid Medical Skepticism
Overview
Midjourney is making a bold strategic pivot by launching Midjourney Medical, shifting its focus from AI image generation to healthcare technology. The company’s new direction centers on an innovative Ultrasonic CT full-body scanner, designed to create detailed body composition maps for users. This technology is paired with a spa concept, aiming to blend advanced imaging with personal wellness. By focusing on applications that avoid stringent FDA clearances, Midjourney plans to enter the market early while building trust through user-controlled data and privacy. This move reflects a broader vision to integrate cutting-edge health monitoring into everyday wellness routines.