Updated
Updated · The Boston Globe · Jun 15
Scottish Fans Drain Boston Beer Stocks, Tripling St. Patrick's Day Sales
Updated
Updated · The Boston Globe · Jun 15

Scottish Fans Drain Boston Beer Stocks, Tripling St. Patrick's Day Sales

3 articles · Updated · The Boston Globe · Jun 15

Summary

  • Boston bars and liquor stores sold out of multiple beer brands after Scottish World Cup fans flooded downtown before and after the Foxborough match, with Hennessy’s saying business ran at triple its usual St. Patrick’s Day level.
  • Hennessy’s ran out of beer Sunday night and scheduled fresh deliveries for Monday and Thursday, while Federal Wine & Spirits sold out of Budweiser and Corona and saw a refrigerator fail after constant door openings.
  • The surge spread beyond central Boston: McBride’s Irish Pub in Providence grossed $2,000 above average on Friday despite being short-staffed, and the Dubliner added staff as foreign fans lingered for hours.
  • Businesses that were caught off guard are now ordering extra beer and refrigerators ahead of another test next week, when English fans arrive in Boston for their team’s match against Ghana.

Insights

While Boston's bars ran dry from a fan frenzy, will the World Cup's promised economic boom for the US fall flat?
After Scottish fans drank Boston dry, are other US host cities truly prepared for the coming World Cup crowds?