Snap to Unveil 6th-Gen Specs on June 16 as AI Push Targets Consumers
Updated
Updated · roadtovr.com · Jun 15
Snap to Unveil 6th-Gen Specs on June 16 as AI Push Targets Consumers
3 articles · Updated · roadtovr.com · Jun 15
Summary
June 16 will mark Snap’s public reveal of its sixth-generation Specs AR glasses at Augmented World Expo in Long Beach, with a teaser posted by its XR unit Specs Inc.
Built-in AI is the main pitch: Snap says the glasses will use understanding of users and their surroundings to complete tasks while protecting privacy.
Evan Spiegel is scheduled to keynote at AWE under the theme “Making Computing More Human,” signaling broader detail on Snap’s ambitions for the new device.
The launch could be Snap’s first consumer-focused Specs release after the fifth-generation 2024 model was aimed mainly at developers.
The reveal comes after about 1,000 layoffs in April, though Snap has said its AR effort was insulated through the January creation of Specs Inc and the Illumix acquisition.