Xbox CEO Floats 5-Year Push for Third-Party Exclusives and M&A
Updated
Updated · Wccftech · Jun 11
Xbox CEO Floats 5-Year Push for Third-Party Exclusives and M&A
3 articles · Updated · Wccftech · Jun 11
Summary
Asha Sharma told Xbox staff the company is weighing third-party exclusives and potential acquisitions to improve results across hardware, PC, mobile and streaming.
The memo ties that shift to an "unhealthy" and "overextended" business, saying Xbox has underfunded major franchises and become too reliant on outside vendors.
Sharma said investment will tilt toward big series such as Halo, Gears, Forza, Elder Scrolls and Fallout, signaling smaller IP could face cuts.
Third-party exclusives would be a difficult bet: recent examples such as 1-year exclusive STALKER 2 did little to lift Xbox, and Series S/X sales trail Xbox One.
The proposals extend a broader reset already marked by plans for mass layoffs later in June and Sharma's call for cheaper hardware.