Sam's Club Cuts First-Year Membership to $25 as Prime Day Rival Sale Discounts Fridges 49%
Updated
Updated · ZDNet · Jun 11
Sam's Club Cuts First-Year Membership to $25 as Prime Day Rival Sale Discounts Fridges 49%
3 articles · Updated · ZDNet · Jun 11
Summary
$25 first-year Club memberships and $55 Plus memberships headline Sam's Club's Prime Day counterprogramming, down from the usual $60 and $120 annual fees.
49% off a $3,495 LG French-door refrigerator, 31% off a $1,600 Roborock Saros 10 and 24% off an $899 HP OmniBook 7 lead the broader sale across appliances, tech and home goods.
Sam's Club is using the event to pull in shoppers beyond Amazon, while keeping its biggest discounts tied to membership even though non-members can still buy online through guest accounts.
June 23-26 is when Amazon's Prime Day runs this year, giving warehouse rivals including Sam's Club a clear window to pitch alternative deals.