Updated
Updated · Gothamist · Jun 10
New Jersey Gives Away 770 World Cup Tickets, Undercutting NYC's 1,000-Seat $50 Lottery
Updated
Updated · Gothamist · Jun 10

New Jersey Gives Away 770 World Cup Tickets, Undercutting NYC's 1,000-Seat $50 Lottery

3 articles · Updated · Gothamist · Jun 10

Summary

  • New Jersey will distribute 770 free tickets for seven World Cup matches at MetLife Stadium, with recipients including underserved youth players, deployed service members' families, pediatric patients and first responders.
  • 500 of the tickets are earmarked for targeted groups, while others will go to New Jersey communities, nurses and customers of small businesses in the Welcome World Rewards Program.
  • The giveaway lands as match tickets have climbed into the thousands of dollars, making it cheaper than New York City's separate lottery offering 1,000 tickets at $50 each; that program hit its 50,000-person daily cap on day one.
  • Even combined, the free and low-cost local-access programs account for less than 0.3% of seats at the 82,500-capacity stadium, where the first match is Brazil vs. Morocco on Saturday and round-trip NJ Transit service costs $98.
  • The move also follows friction with FIFA over host costs and ticket pricing, including Governor Mikie Sherrill's failed push for FIFA to cover transportation and a New York-New Jersey probe into ticket prices.

Insights

Are 770 free tickets a real solution or just a symbolic gesture for fans facing thousand-dollar World Cup prices?
Amidst free ticket giveaways, who truly bears the cost and reaps the profits from hosting the world's biggest sporting event?