Asus ROG Brings AED 33,999 Zephyrus Duo to UAE as 4 New Gaming Devices Roll Out

Q: Asus boasts 'world's first' laptop displays, but will their unannounced UAE prices make them a luxury for only the elite?

Yes. Based on the one UAE price Asus has already disclosed, these “world’s first” display machines are shaping up as premium products aimed at affluent enthusiasts rather than mainstream buyers. The clearest signal is the ROG Zephyrus Duo, already on sale in the UAE at AED 33,999. For that price, buyers get dual 16-inch 3K OLED touchscreens, an Intel Core Ultra 9 chip and up to an RTX 5090 laptop GPU. That firmly places it in the luxury tier of the gaming laptop market. The unpriced models are unlikely to be cheaper in any meaningful way. The ROG Strix SCAR 18 is a flagship desktop-replacement with up to an Intel Core Ultra 9 290HX Plus, RTX 5090 graphics and what Asus calls the world’s first 18-inch 4K 240Hz Mini LED laptop panel. Those specifications, plus advanced cooling and upgradeability, strongly suggest a price at or near the top of the market when it reaches the UAE in Q3. The limited-edition ROG Xbox Ally X20 Bundle also points to a premium strategy. It combines a collector-focused design, high-end handheld specs and bundled AR glasses, all in limited quantities. That usually translates into a niche, expensive product. The Zephyrus G14 and G16 may be the most attainable of the new launches, but even they are positioned as premium thin-and-light gaming laptops with OLED displays and high-end GPUs. Unless Asus surprises the market, the UAE rollout looks less like mass-market gaming and more like a showcase for top-end buyers, collectors and serious enthusiasts.

3 articles · Updated · PCMag Middle East · Jun 8

Asus ROG said its Computex 2026 lineup is heading to the UAE, led by the Zephyrus Duo, which is already on sale for AED 33,999 through the Asus eShop and selected retailers.
The 16-inch Zephyrus Duo is pitched as the standout launch product, with two 3K OLED touchscreens, a 320-degree hinge, an Intel Core Ultra 9 386H chip and up to an RTX 5090 Laptop GPU.
June 12 and June 19 are the UAE launch dates for the refreshed Zephyrus G14 and G16, while local pricing and final configurations for both models have not yet been disclosed.
Limited quantities of the ROG Xbox Ally X20 Bundle are also confirmed for the UAE, pairing a 7.4-inch OLED handheld with Ryzen AI Z2 Extreme, 24GB RAM, 1TB storage and XREAL AR glasses, but without a price or date yet.
Q3 2026 will bring the flagship Strix SCAR 18, featuring an 18-inch 4K 240Hz Mini LED panel, up to 320W system power and RTX 5090 graphics, rounding out Asus's broader UAE push from handhelds to desktop-replacement laptops.