Updated
Updated · Variety · Jun 6
Scary Movie 6 Opens to $24.7 Million Friday, Eyes Record $56 Million Debut
Updated
Updated · Variety · Jun 6

Scary Movie 6 Opens to $24.7 Million Friday, Eyes Record $56 Million Debut

3 articles · Updated · Variety · Jun 6

Summary

  • $24.7 million on Friday put Paramount and Miramax's “Scary Movie 6” atop the domestic box office from 3,490 theaters, with the rebooted parody franchise heading for a $56 million opening weekend.
  • That pace would top the series' best debut of $49.7 million set by “Scary Movie 4” in 2006, while already putting the $30 million production comfortably on track for profitability.
  • $11.7 million Friday for Amazon MGM's “Masters of the Universe” left it in second and aiming for just $30 million by Sunday, a muted start against its $200 million budget.
  • $7.9 million on its second Friday kept A24's “Backrooms” in third as it heads for $25 million despite a 69% drop, while “Obsession” continued its breakout run toward $151 million domestic.

Insights

Does 'Scary Movie 6's' record success prove audiences aren't tired of franchises, just bad ones?
Why are YouTube creators' micro-budget horror films crushing Hollywood's $200 million blockbusters?
In an era of social media backlash, what is the new secret to making a movie a viral hit?