Updated
Updated · Variety · Jun 5
Amazing Digital Circus Tops Thursday Previews With $7.8 Million as Scary Movie Eyes $40 Million Opening
Updated
Updated · Variety · Jun 5

Amazing Digital Circus Tops Thursday Previews With $7.8 Million as Scary Movie Eyes $40 Million Opening

3 articles · Updated · Variety · Jun 5

Summary

  • $7.8 million in Thursday previews put Fathom Entertainment’s “The Amazing Digital Circus: The Last Act” ahead of all new releases, narrowly beating “Scary Movie” at $7.7 million.
  • The result extends strong demand for the film, based on a YouTube web series, and delivered Fathom’s highest pre-sales ever.
  • Paramount still projects “Scary Movie” to open at $40 million, while other estimates run $45 million to $50 million — enough to challenge 2006’s franchise-best $49.7 million debut.
  • Amazon MGM’s “Masters of the Universe” added $4.4 million in previews and is targeting a $30 million to $35 million opening against a $200 million budget.
  • The weekend sets up a crowded box-office fight, with last week’s No. 1 “Backrooms” also aiming for $48 million to $50 million in its second frame.

Insights

As a low-budget parody smashes records, is Hollywood's expensive franchise model officially broken?
Is the record-breaking return of 'Scary Movie' proving nostalgia is now Hollywood's most bankable superstar?