Capcom Expands Generative AI Use Across Development as Pragmata Hits 2 Million Sales
Updated
Updated · Eurogamer.net · Jun 5
Capcom Expands Generative AI Use Across Development as Pragmata Hits 2 Million Sales
3 articles · Updated · Eurogamer.net · Jun 5
Summary
Capcom said it is actively adding generative AI to each stage of game development, using it to streamline routine work rather than replace human-led creativity.
The company told investors the goal is to free developers for “essential value creation,” and said some parts of development are already moving toward full AI implementation.
Capcom added that game production is too complex to quantify the efficiency gains yet, though it said AI has already shown “a certain degree of effectiveness.”
The stance places Capcom in a middle ground in a divided industry: Unity said 62% of studios using its tools used AI in 2024, while a recent Tokyo Game Show survey found more than half of Japanese game companies now use AI in development.
The clarification comes during a strong year for Capcom, with Pragmata selling 2 million copies after launch and Resident Evil Requiem topping 7 million sales by April.