LinkedIn Doubles Membership to 1.3 Billion as Annual Revenue Tops $19 Billion
Updated
Updated · The New York Times · Jun 4
LinkedIn Doubles Membership to 1.3 Billion as Annual Revenue Tops $19 Billion
1 articles · Updated · The New York Times · Jun 4
Summary
LinkedIn said its membership has doubled since 2020 to more than 1.3 billion users, while annual revenue has climbed above $19 billion.
Video, sponsored posts and meme-style content are gaining traction on the platform, with 18- to 29-year-olds now its fastest-growing demographic.
More than 100 million users are verified, a feature LinkedIn and outside researchers say helps preserve its career-focused identity even as the feed looks more like mainstream social media.
Regular usage still appears limited relative to larger consumer platforms: a 2026 Statista survey found 18% of roughly 60,000 respondents used LinkedIn regularly, about on par with Reddit.