Amazon Cuts Apple Watch Series 11 to Record £299, Undercutting Apple by £70

3 articles · Updated · Daily Record · Jun 1

£299 is Amazon’s new price for the Apple Watch Series 11, down from £369 and marked by price tracker CamelCamelCamel as the model’s lowest-ever level.
The £70 discount leaves Amazon 19% below Apple’s own price for the same watch, which still lists the Series 11 at £369.
The latest smartwatch, launched in September alongside the iPhone 17 line, offers up to 24 hours of battery life, 50-metre water resistance and health tracking including heart rate, sleep and blood oxygen.
Amazon shoppers have given the Series 11 a 4.7-star average from more than 650 reviews, though some buyers still flagged battery life as a weakness.
The deal lands amid broader smartwatch discounting, with Samsung’s Galaxy Watch8 also reduced to £244 from £319 for Android users.

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