Updated
Updated · BBC.com · May 31
KSI Leaves 23 Million-Subscriber Sidemen After 13 Years
Updated
Updated · BBC.com · May 31

KSI Leaves 23 Million-Subscriber Sidemen After 13 Years

11 articles · Updated · BBC.com · May 31
  • 31 May marks KSI’s final Sidemen video, ending a 13-year run with the YouTube collective he joined in 2013.
  • KSI said he had spent months weighing the move and called the announcement the hardest video he had ever made; his spokesperson confirmed the exit after fans questioned whether it was a stunt.
  • The departure removes one of the group’s best-known members from a channel with 23 million subscribers, while KSI keeps his own audience of more than 18 million on YouTube.
  • Olajide Olatunji rose to fame online from 2008 and has since expanded into music, boxing, TV judging on Britain’s Got Talent and a minority stake in Dagenham & Redbridge.
With KSI gone after 13 years, what is the future for the Sidemen's brand and their massive charity events?
Does KSI's departure signal a breaking point for YouTube supergroups when individual fame eclipses the collective?