7-Eleven Cuts Glazed Donuts to 50 Cents for June 5 National Donut Day
Updated
Updated · Sporked · May 29
7-Eleven Cuts Glazed Donuts to 50 Cents for June 5 National Donut Day
5 articles · Updated · Sporked · May 29
June 5 shoppers at participating 7-Eleven, Speedway and Stripes stores can buy classic glazed donuts for 50 cents and 7-Select Mini Donut packs for $1.
The one-day promotion is limited to 7Rewards and Speedy Rewards members, though both loyalty programs are free to join.
7-Eleven said the discount is meant to mark National Donut Day and drive simple impulse purchases during coffee runs, snack stops and midday breaks.
National Donut Day falls every year on June 5, giving convenience chains and other food retailers a recurring hook for short-term promotions.
Beyond a cheap treat, what customer data is 7-Eleven really after with its loyalty-gated donut deal?
Can a 50-cent donut promotion actually hurt a business more than it helps by cheapening the brand?
Has the corporate battle for donut dominance erased the holiday's original charitable meaning from World War I?