Ossoff Backs 2026 Grocery Bill to Ban Surveillance Pricing

1 articles · Updated · The Georgia Virtue · May 27

Jon Ossoff said he is cosponsoring the Stop Price Gouging in Grocery Stores Act of 2026, framing it as a push to lower grocery costs for Georgia families.
The bill would bar surveillance-based pricing, in which companies use data such as precise location and browser history to charge different customers different prices for the same goods and services.
Ben Ray Luján first introduced the measure, and Ossoff said it targets what he described as corporate price gouging in grocery stores.
The proposal adds to scrutiny of data-driven pricing practices as lawmakers press retailers and other large companies over consumer costs.

Lawmakers are targeting AI pricing, but why do they also want to ban digital price tags in grocery stores?

Maryland just banned data-driven food pricing. Can this new consumer protection model survive inevitable legal challenges from retailers?

Will banning 'surveillance pricing' truly lower your grocery bill amid broader economic pressures?