Dono Hefner Pushes Independent Wrestling Brand With Daily Posts, Eyes June 13 Puerto Rico Booking
Updated
Updated · Fox News · May 27
Dono Hefner Pushes Independent Wrestling Brand With Daily Posts, Eyes June 13 Puerto Rico Booking
1 articles · Updated · Fox News · May 27
Dono Hefner said he is posting every day on social media to build recognition on the independent wrestling scene and increase his chances of getting booked.
Hefner said even 100, 500 or 1,000 views can matter because promoters or WWE decision-makers could be watching without his knowing it.
Richard Holliday, Ben Bishop and Tommy Invincible are part of the model he says he is following, citing their strong online branding as a key edge on the indies.
Puerto Rico is next on his schedule on June 13 as he looks to wrestle as often as possible and let his career path develop over 10, 15 or 20 years.
As wrestling's market booms, can an online brand alone provide a sustainable career for performers on the independent circuit?
What makes a wrestler's brand stand out among 500+ others when major promotions like WWE are actively scouting new talent?
Is a wrestler's social media clout now more valuable than their in-ring skill for getting signed by a major promotion?