U.S. Brewery Equipment Market to Reach $20.93 Billion by 2033 as Retrofits Take 62%
Updated
Updated · Malone Telegram · May 25
U.S. Brewery Equipment Market to Reach $20.93 Billion by 2033 as Retrofits Take 62%
1 articles · Updated · Malone Telegram · May 25
$20.93 billion is the projected size of the U.S. brewery equipment market by 2033, up from $18.89 billion in 2025, as spending shifts from expansion to maintenance and efficiency upgrades.
Beer consumption fell about 11% to 22.8 billion liters by 2025 from 26.5 billion liters in 2023, while beer's perceived healthiness dropped to 32% from 45%, pushing breweries to prioritize cost control over new capacity.
By 2025, new equipment is expected to shrink to 38% of demand from 52% in 2023, while maintenance and retrofit work rises to roughly 62% across an installed base of about 9,500 breweries.
California's roughly 1,100 breweries now drive mostly retrofit demand, while Texas and Florida remain the clearest new-installation growth markets with 45% to 50% of demand tied to new systems.
That reset favors suppliers that can deliver automation, energy-efficient systems and service support, rather than relying on the capacity-buildout model that powered the craft beer boom.
As beer sales decline, which alternative beverages offer breweries the best path to survival?
With breweries focused on efficiency, is the golden age of American craft beer innovation over?
How is automation reshaping the business and craft of brewing beyond just cutting costs?