Rohan Monteiro Defines Business as Service, Saying Profit Follows Purpose

1 articles · Updated · Daijiworld.com · May 22

Rohan Monteiro said entrepreneurs fail when they chase money alone, arguing that business is fundamentally service and that profit should emerge as a byproduct of serving people well.
At a Mangalore gathering on May 20, he tied that view to clarity of purpose, saying challenges and mistakes are manageable when the core intention behind a business remains right.
Monteiro also framed honesty as a practical consequence of service, saying a genuine service-minded entrepreneur would find it difficult to cheat customers.
He urged every entrepreneur to have a mentor—while first judging that mentor's credibility—and said faith, prayer and staying grounded are essential because ideas ultimately come from God.
The conversation cast long-term business success as built on trust, purpose and discipline rather than the fast-money, social-media image often attached to entrepreneurship.

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