Updated
Updated · USA TODAY · May 21
Mattress Brands Cut Prices by Up to 60% for Memorial Day Sales
Updated
Updated · USA TODAY · May 21

Mattress Brands Cut Prices by Up to 60% for Memorial Day Sales

5 articles · Updated · USA TODAY · May 21
  • DreamCloud is offering up to 60% off, the steepest discount in a Memorial Day mattress-in-a-box push that also includes Leesa, Helix, Nectar and Purple.
  • Leesa is cutting 30%, Helix 27%, Nectar pricing its flagship mattress at $689 from a stated $1,615 value, and Purple offering up to $700 off plus a $100 first-purchase gift.
  • The promotions target specific needs—back pain, overheating, budget shopping and luxury upgrades—while adding perks such as free pillows, sheets, delivery and long sleep trials.
  • Memorial Day has become a Black Friday-style moment for mattresses as major brands run sitewide sales at once and compete during peak moving season.
  • The sales pitch is aimed at shoppers replacing beds older than seven years, with brands framing holiday discounts as a cheaper entry point to a 7- to 10-year purchase.
Are Memorial Day's deep mattress discounts genuine, or a marketing illusion masking year-round inflated prices?
With easy returns fueling sales, what is the hidden environmental price of the mattress-in-a-box boom?
Do new mattress technologies like FLOWT gel truly offer better pain relief than established orthopedic designs?