bQuest Launches $1,500 Advisor Accelerator to Drive Aging-Care Leads as Organic Growth Slows
Updated
Updated · Wealth Management · May 18
bQuest Launches $1,500 Advisor Accelerator to Drive Aging-Care Leads as Organic Growth Slows
2 articles · Updated · Wealth Management · May 18
Advisor Accelerator adds turnkey email campaigns, social posts, webinars and education resources to bQuest’s platform, giving advisors a ready-made way to prospect around aging and longevity concerns.
Lauren Clough said the tool targets a widening pain point: advisors are struggling to stand out in lead generation while clients increasingly need guidance on care needs with major financial implications.
The add-on comes at no extra charge beyond bQuest’s roughly $1,500 annual advisor access fee, and the company said its client base includes about 100 advisors at smaller practices and large RIAs.
Founded in May 2025, bQuest has expanded from a network of about 200 providers across 20 service categories to seed funding in November and a generative-AI search feature launched in February.
Can an AI truly help advisors build the emotional trust required for complex, end-of-life financial planning?
With new AI laws imminent, how can advisors use marketing tools like these without facing major compliance penalties?
When an AI matches clients to elder care services, who is liable if the care proves to be substandard?