Updated
Updated · The New York Times · Jun 9
United Democracy Project Backs Haley Stevens With $2.3 Million in Michigan Senate Ads
Updated
Updated · The New York Times · Jun 9

United Democracy Project Backs Haley Stevens With $2.3 Million in Michigan Senate Ads

3 articles · Updated · The New York Times · Jun 9

Summary

  • $2.3 million in ad reservations made Haley Stevens the first Senate candidate backed this cycle by AIPAC’s main super PAC, United Democracy Project, in Michigan’s Democratic primary.
  • The group’s opening TV, radio and mail campaign highlights Stevens’s role in the Obama auto rescue, while avoiding any mention of Israel even though her pro-Israel stance underpins the support.
  • Michigan’s three-way Democratic contest is also drawing rival outside money: a group aligned with state Senator Mallory McMorrow reserved $4.9 million in ads on Tuesday.
  • Stevens was already set to benefit from more than $10 million from other outside groups, and Chuck Schumer recently urged donors to back her as Democrats fight to hold Gary Peters’s open seat against Republican Mike Rogers.

Insights

When super PAC ads avoid their core mission, what does this reveal about modern campaign strategies?
As outside spending dominates elections, what does this mean for the influence of the average voter?